Software & Tech Companies
AI is fundamentally transforming how software is built and sold. Development cycles are accelerating while go-to-market strategies evolve. We help software companies navigate this transformation, and emerge stronger.

The SaaS Benchmark Report 2026: KPIs that matter in a post-growth era
Our annual benchmark covers NRR, CAC Payback, LTV:CAC and burn efficiency across 120+ European SaaS companies, with specific focus on AI-native challengers disrupting legacy verticals.
Our Software Expertise
We help you embed AI tooling into your SDLC from code generation and automated testing to intelligent code reviews. Teams using AI-assisted development ship features 30-50% faster.
We help you assess what debt is actually costing you, prioritize what needs fixing, and build a realistic remediation roadmap. Get your codebase healthy enough that innovation doesn't feel like wading through mud.
Reliable ARR reporting alongside SaaS metrics: churn, CAC, expansion, retention. We unify data, standardize definitions, and build forecasting processes that give leaders real clarity.
Cloud transformation reshapes pricing and revenue models. We help navigate the shift from licenses to subscriptions, redesign pricing, and modernize operations so teams can scale reliably.
Software M&A requires prioritization between product convergence and revenue cross-sell. We support buy-and-build strategies, assess fit during diligence, and integrate organizations effectively.
We identify high-impact automation opportunities, redesign workflows, and establish responsible AI practices that elevate developer productivity and deliver measurable performance gains.
A strong GTM motion demands alignment on positioning, pricing, and sales execution. We help refine pricing strategies, modernize revenue operations, and sharpen the value story for the US market.
Customer Stories
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Refactoring ARR tracking for an online signing SaaS before fundraising
By restructuring Salesforce, reconciling CRM and accounting data, and implementing ARR waterfalls and cohorts, they established a single source of truth before fundraising.
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From legacy PLM to modern SaaS and a successful exit
SaaS-driven transformation of a legacy PLM vendor into a focused Food & Cosmetics specialist, leading to strategic acquisition by Aptean.
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Integration of a SaaS startup into a €300 million company backed by Seven2
Stratos guided Crystal's acquisition of a fintech startup by acting as interim CDO, resulting in retention of key talent and the launch of the Kwarxio digital platform.
Insights

EFOR: Discipline Before Digitalization
Wealth Management Consolidation
